Peaberry
High-end Ryugin desserts are typically reserved for Michelin-level restaurants in Japan, I embarked on a creative journey to bring these exquisite after-meal delights to a wider audience. Through my designs, I aimed to offer everyone the opportunity to savor the extraordinary flavors of Ryugin in an affordable and delightful manner.
Branding, Packaging
What inspired me?
Peaberry is inspired by my love for desserts. Having dessert always makes me feel delighted. Ryugin desserts come from Japan, they're always made in small pieces so just a few bites can make you enjoy the flavor. Since we don’t have any Ryugin dessert in here I thought I could bring it to my surroundings for more people to enjoy.
Research Map
Mind Mapping
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Peaberry is a Japanese dessert shop, great for young people around the ages of 18-28 to enjoy a relaxing afternoon or spend free time with friends.
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I would like to bring the Ryugin dessert concept in the United States. My location will be at Old Town, Pasadena. This is the original commercial center of Pasadena.
It is a place where a lot of business are located, and it is just ten miles from down- town Los Angeles. It is a great place for selling this kind of dessert. It will be very afforable.
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Peaberry is a shop that provides the Japanese dessert, ryugin. It is not only a great place to enjoy some sweet desserts in the afternoon, it is also a great relaxing place for the young people to go to.
Logo Sketches
Logo Variations
Final Logo
